Exciting news: UpSteam launched a new website design and app in Warsaw!

 Website 2.5 is launched

Back in 2017, we created a simple website to manage the fuzz we started generating with our innovative car wash service. The design was about the same level as GoogleMyBusiness offers you - lack of visual elements, a lot of text in your face, and you could tell within first 3 seconds that it's an early stage startup.  It was a MVP by the definition. Yet it did it's job at the time which was to be discoverable on Google search.
Design and development budget: 0€ - built in house.

Around came the "Ajujaht" and our website started serving a more important purpose - build trust and credibility. That's when we switched things up and put time into it - learning about SEO, having a digital marketing intern drive ppc traffic, collecting emails with witty little pop-ups, and providing more insight for customers that hadn't made their first order yet. Taking multiple steps forward and we called that website 2.0.
Design and development budget: 0€ - built in house.

Welcome to 2020! UpSteam is active on three markets, have raised over 1.6 million euros of capital in total, and is valued at 14 million. Building credibility and capturing new unique customers is still an important task of our website but there's more to it. We are striving for strong international brand and our old website just wasn't up to the task any more. We have always done things frugally and the startup way - doing a lot with little. Being frugal helps us navigate through bullshit and drive innovation which is important trait of UpSteam in every department.
(domain host and other subscriptions etc. are not included in the budget calculation.)

Introducing our website - version 2.5

Design and development budget: 0€ - built in house!
​You should just check out our page yourself by clicking on the logo... after reading this of course. The main purpose for a redesign is our need for clarity in customer experience and connection in systems. New design provides most important information at the right time for the right person while making it easier to consume. We have gone from simply providing information (like wikipedia) to potential conversion machine (only time will tell though). 

Release notes:

• Design is connected with our app, video animation, other marketing materials, and even our office design creating a mature and functional brand identity.

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• UpSteam's aim for sustainable car care future is statement backed by data on the new environmental impact page. Also features a nifty calculator for your personal ecological footprint.

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• Apartment and Office wash location page makes sense now and provides quick answers to most common questions by our customers. Signing up your location is quick and painless.

• Business Customers with fleet can now actually understand what are the benefits of switching to a smarter car care solution. Page includes the much useful cost calculator, more insightful information, and is connected to our CRM system for faster onboarding time.​

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• New online booking page that explains the difference between Express and Van wash while featuring thorough information about our prices and services. Booking system and service names are now linked to our app making it easier to understand what you are ordering. Also available in Finland now for making ordering process more convenient.

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The new design is slowly rolling out for all our markets and will be fully implemented by the end of July (Finnish web is also up). Until that, we hope for your patience. You can still share your thought and needs about the new website in the comment section - maybe we are still missing something.

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UpSteam Polska now for everyone with the latest app update!

We have had great interest from customers all around Poland and decided to start accepting individual orders in Warsaw starting this month. Place an order through our mobile app and enjoy the hassle-free car care routine at a discounted price. App is ready and we finally launched the Polish language support. Alongside apartment and office pop-up pages, getting a car wash is easier than ever. There's a sweet-sweet offer for early adapters too!

​We are now available for Business customers with car fleet, office buildings with a parking lot, apartments, and individual orders across the city with the latest app release.  What did we update?

Release notes:

• Polish language support.
• The app will automatically add a long distance fee to the orders outside our primary service area. Customers will see the total sum with additional fees included before confirming the order creating more transparent user experience.
• Added descriptions for services in all markets and languages.

Early adopters can enjoy our convenient service with a huge -32% discount until 31.07.2020. Use the promo code "PIERWSZY" in app.

Customers in the Polish business region can see our services and prices in the app. For more information, visit our polish website. 

If you don't have our app already, download it for your device from the buttons below.